Kangkong Chips CEO Josh Mojica Breaks Silence After Viral EDSA Car Video: 'Focus on the Chips, Not the Ride'
Kangkong Chips CEO Josh Mojica Addresses Viral Video, Urges Focus on Brand
Josh Mojica, the dynamic CEO and founder of Kangkong Chips Original, has released a statement following a recent video that went viral, showing him driving in a luxury vehicle on EDSA. The video sparked significant online discussion, prompting Mojica to address the situation and redirect the focus back to his thriving snack business.
The video, which quickly circulated across social media platforms, depicted Mojica behind the wheel of a high-end car amidst the bustling traffic of EDSA, one of Metro Manila's busiest thoroughfares. While some users expressed admiration for Mojica's success, others raised questions about the display of wealth and its potential disconnect from the brand's image.
In his statement, Mojica acknowledged the video's virality and the subsequent conversations it generated. However, he emphasized his commitment to Kangkong Chips Original and its mission to provide delicious and innovative Filipino snacks. “I understand the buzz around the video, and I appreciate everyone’s interest,” Mojica stated. “But I want to reiterate that my personal life shouldn't overshadow the hard work and dedication that goes into creating Kangkong Chips Original. My focus remains on delivering quality products and expanding our reach to more Filipinos.”
Mojica’s journey with Kangkong Chips Original is a testament to Filipino entrepreneurship and innovation. What began as a humble venture has blossomed into a widely recognized brand, known for its unique and flavorful kangkong chips. The company's success has not only provided livelihoods for many but also showcased the potential of Filipino-made products on a national scale.
The statement also subtly addressed the criticisms surrounding the display of wealth. Mojica clarified that the vehicle is a tool that allows him to efficiently manage his business and travel between meetings and production facilities. He reiterated that his priority is the growth and sustainability of Kangkong Chips Original, and any personal acquisitions are secondary to that goal.
“We’re incredibly grateful for the support we’ve received from our customers and partners,” Mojica added. “We’re committed to continuing to innovate and provide the best snacking experience possible. Let’s keep the conversation about Kangkong Chips Original focused on the chips, the flavor, and the Filipino spirit behind it all.”
The viral video and Mojica’s subsequent response highlight the challenges and scrutiny faced by modern entrepreneurs, particularly those who achieve rapid success. However, Mojica's calm and focused response demonstrates his ability to navigate these challenges while staying true to his brand's values and his commitment to his customers.
Kangkong Chips Original continues to be a popular choice for snack lovers across the Philippines, and with Mojica at the helm, the brand is poised for continued growth and innovation. The focus, as Mojica emphasizes, remains firmly on the chips.
