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Reading, PA – June 25, 2024 – The Berks LaunchBox, a dynamic business accelerator program backed by Penn State Berks, recently hosted a thrilling installment of its biannual pitch contest. The event, held at the state-of-the-art Gaige Technology & Business Innovation Building on the Penn State Berks campus, showcased the ingenuity and entrepreneurial spirit of local residents aiming to build lifestyle businesses.

The Lifestyle Business Pitch Contest is a cornerstone of the Berks LaunchBox program, designed to support individuals seeking to create businesses that offer flexibility and align with their personal passions. Unlike traditional business models focused solely on rapid growth and scalability, lifestyle businesses prioritize work-life balance and personal fulfillment. This contest specifically targeted entrepreneurs with ideas for ventures that seamlessly integrate their professional and personal lives.

The atmosphere was electric as aspiring entrepreneurs pitched their innovative concepts to a panel of experienced judges, comprising local business leaders and investors. The judging criteria focused on the viability of the business idea, the strength of the pitch, and the potential for long-term success within the lifestyle business framework. The competition highlighted a diverse range of ideas, from handcrafted goods and personalized services to online coaching and creative ventures.

“We’re incredibly impressed by the talent and dedication of the participants,” said [Name and Title of Berks LaunchBox representative - *Insert Name & Title Here*]. “The Lifestyle Business Pitch Contest is more than just a competition; it's a platform to inspire and empower individuals to pursue their entrepreneurial dreams while maintaining a fulfilling lifestyle. We’re committed to providing these budding entrepreneurs with the resources and mentorship they need to thrive.”

The Berks LaunchBox program offers a comprehensive suite of services to support entrepreneurs at all stages of their journey, including business planning assistance, mentorship opportunities, access to funding resources, and networking events. It is a vital resource for the Berks County business community and a testament to Penn State Berks' commitment to fostering innovation and economic growth.

For those interested in learning more about the Berks LaunchBox program and future events, please visit [Link to Berks LaunchBox Website - *Insert Website Link Here*]. Don't miss the opportunity to witness the next generation of lifestyle entrepreneurs shaping the future of Berks County!

About Berks LaunchBox: Berks LaunchBox is a business accelerator program affiliated with Penn State Berks, dedicated to supporting and accelerating the growth of early-stage companies and entrepreneurial ventures in Berks County. It provides access to resources, mentorship, and a vibrant entrepreneurial ecosystem.