Revitalising Indian Hockey: CEO's Vision to Elevate Hockey India League
2025-01-31
Yahoo Finance
The men's and women's Hockey India League has taken off in Ranchi and Rourkela, with ambitions to expand to more cities across India. As a seasoned marketing professional with 40 years of experience, Sai Prakash Kommireddi is driving the growth of hockey, blending his expertise in cement and sports to propel the league forward. With the Indian Premier League (IPL) setting a high standard, Kommireddi aims to bring similar success to the Hockey India League, leveraging his knowledge of sports marketing and management to increase its popularity and fan base, and potentially rival the IPL riches.