Mastering Crisis Communications: A Delicate Balance in the Healthcare Sector
2025-02-24
Newsweek
Effective crisis communications is crucial for healthcare organisations, requiring a balance between transparency and sensitivity. According to the senior vice president of communications at Advocate Health, navigating a crisis demands a thoughtful approach, taking into account the needs of various stakeholders. At a recent Newsweek event, he shared his expert insights and tips for managing crisis communications, highlighting the importance of strategic planning, empathy and clear messaging in the healthcare industry, including emergency management and reputation management.
